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Wednesday, 9 May 2012

Nokia offers Bharti Airtel, Vodafone customers paid content

09:36
Nokia offers Bharti Airtel, Vodafone customers paid content

Nokia India announced partnerships with Bharti Airtel and Vodafone to offer solutions from Nokia Store to customers of these two telecom operators.

"This will enable purchase of Nokia Store applications through an operator billing process. This would also offer significant monetisation opportunities to developers and galvanise local content development," Vodafone India's chief commercial officer Sanjoy Mukerji said.

Vodafone and Airtel consumers can now download local and global paid content on Nokia's mobile application store and pay through monthly mobile phone bills, or from the pre-paid balance.

"This partnership will strengthen our efforts to increase usage of mobile Internet services," Bharti Airtel's chief marketing officer N Rajaram said.

Nokia also announced the availability of `in-application' billing solutions, which allow consumers to purchase digital content directly from within the application's interface.
 
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